An important share of l/h business pax are connecting in BRU. These pax want to fly C on their feeder flights as well. Although they don't bring additional cash to SN on the feeder leg, they contribute to the l/f of the l/h flights. But I agree that SN should try to bring the level of its C class on European flights up to that of LX or LH.b720 wrote:It should be one brand, as Sean says. What I meant is that SN today is not a full service airline, apart from L.H.
C class within Europe is just to feed into L.H. Intra european pricing makes that obvious. SN does not offer the service Swiss and LH offer. It could fit as eurowings low cost.. With a premium for extras.
Let's be pragmatic: If the current hybrid approach of SN is successful, let's continue it, and even spread it into the other "legacy" airlines of the LH group. What's the need to change the name of a successful operation? I know it's an obsession with many managers but it seldom brings a lot of benefit to a well-established company.
And let's use a multiple-hub EW (Vienna, Cologne, Brussels...) to take care of the leisure destinations of the group, including those served by SN (mostly) during the summer season. And give it some time to establish its name and reputation before even thinking of making other changes.
