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by carlosken
10 Jan 2004, 18:29
Forum: Latest aviation news
Topic: Sobelair : End of the line ?
Replies: 60
Views: 15289

sobelair failure to SA

Fons you're absolutely right...slr did not even manage to attract enough low yield to make the first summer on SA.
What occured was mismanagement. A consultancy company (owned by the former CEO) was in charge of the south africa project. Since this was their 'reason of being' the marketing plan was ...